The Happetite
29 Nov - 1 Dec 2022
MAPIC - Palais des Festivals, Cannes, France

What is The Happetite by MAPIC

Join the only international BtoB event accelerating the expansion of restaurant chains in retail & urban destinations from 30 November – 2 December 2021 in Cannes, France.

Discover The Happetite by MAPIC

The Happetite by MAPIC is the international Forum for restaurant chains to expand their business, find new locations & meet new business partners: multi-site operators, franchise partners, private equity investors, property developers, etc.

In 2021, The Happetite is hosted by MAPIC, the leading retail property event, in Cannes from 30 Nov – 2 Dec.

What The Happetite is all about

Join the food, retail & leisure communities at The Happetite by MAPIC

Find the best retail real estate, urban and mixed-use projects, and meet with the right business partners amongst 8,200 c-level participants in order to expand your F&B business internationally: multi-site operators, franchise partners, private equity investors, property developers, etc.

Learn & connect during conferences & networking events all year-long

The Happetite Forum is the best opportunity to connect with food and retail industry experts and learn about the latest food and beverage trends.

Attend conferences and networking events at MAPIC in Cannes and year-round on MAPIC Digital Platform (private equity lunch, multi-unit franchise summit, food pitching sessions, etc.).


Showcase your restaurant concept or solution to the world an expand

From smaller upcoming restaurant chains to established names, the leading restaurant industry event will showcase the best international restaurant brands in a dedicated area at MAPIC.

Boost your visibility and connect with franchise partners, travel retail & multi-site restaurant operators, private equity investors and landlords in order to grow your business internationally.

Why come to The Happetite by MAPIC

Restaurant chains

  • Connect with restaurant operators, franchise partners, private equity investors and landlords
  • Find restaurant suppliers, food tech solution and service providers
  • Create new business models with leisure operators

Operators, franchise partners and investors

  • Find new dynamic restaurant concepts from all over the world to add to your portfolio
  • Develop your restaurant brands in new locations (shopping malls, hotels, high streets, travel hubs, theme parks, etc.)

Restaurant suppliers and service providers

  • Showcase your products and services and meet with restaurant chains and restaurant operators
  • Discover the latest and most dynamic restaurant concepts from all over the world

Retail & urban property players

  • Complete your retail mix and drive traffic to your locations by connecting with new restaurant chains and operators
  • Stay on top of international food & beverage industry trends


Food, Retail and leisure participants


Restaurant Chains & Multi-sites Operators


Business deals Initiated or signed

Exclusively included with your pass in 2021: Enter the world of MAPIC

3 events, 1 location and a brand new year-round digital platform

To provide retail, property, food and leisure key players with the right platform to turn traditional retail and urban sites in modern lifestyle destinations, MAPIC has launched The Happetite and LeisurUp gathering new occupiers changing the face of retail as well as MAPIC Digital, the new online hub for the leisure, retail, property and food communities. Only one badge will be necessary to access all events and the digital platform.


Created in 1995, MAPIC is the unmissable platform to turn traditional retail and urban sites in modern lifestyle destinations. The annual rendez-vous gathers 8,200+ retailers and property players including retail sites, urban areas, transport hubs and travel destinations coming from over 80 countries.

LeisurUp by MAPIC

Launched digitally in 2020 by MAPIC, LeisurUp welcomes the most important players from the location-based entertainment industry (leisure operators, manufacturers and service providers, IP Owners, etc.) looking to meet and build new business models with retail, food, property, and other leisure players.

MAPIC Digital platform

Connect to the new digital hub for the retail, restaurant and leisure communities. Access The Happetite, MAPIC and LeisurUp database, connect to our networking programme, attend virtual events and get exclusive premium researches and market insights every month.