Practical information

Get ready for The Happetite!

Here you will find everything you need to ensure that your time at the event goes smoothly:
travel, accommodation, on-site services, navigating in Milan and more.

Coronavirus information

The Happetite 2020 Rescheduled
Reed MIDEM today announces that The Happetite, scheduled to take place April 28-29 in Milan, has been rescheduled due to growing concerns related to the coronavirus (Covid-19).

The Happetite 2020 will now be held July 1-2 in Milan.

“The well-being of our clients, partners and staff is our priority. Given the evolving context, the best course of action is to reschedule The Happetite,” said Filippo Rean, Real Estate Division Director at Reed MIDEM.

We believe these new dates will provide The Happetite participants with the opportunity to achieve their business objectives in a safe and productive environment. We are grateful to our clients for their support and constructive input during this challenging period. In the coming days we will be talking to clients to discuss the change of dates.

We look forward to welcoming everyone to The Happetite on July 1.

MAPIC Italy & The Happetite Team

Venue & badge collection

Venue address

MiCo Milano Congressi, Viale Scarampo

Gate 4, 20149 Milan  Ml, Italy

Entrance hall 4 of MiCo

Your badge

Upload a photo to your profile in the Online Database; this photo will automatically be used for your badge. If you do not upload a photo prior to the show, please go to the registration desk to have your photo taken and added to your badge. 
Please note you will not be able to access the show without a photo on your badge. Contact our help desk by filling out the helpdesk form.

Accommodation

Get ready for The Happetite!

Here you will find everything you need to ensure that your time at The Happetite goes smoothly: travel, accommodation, on-site services, navigating in Milan and more.

On-sites services

Tasting Area

The tasting Area is a combination of demo stations and a back kitchen/working space with free seating all around so you can enjoy good food during your visit.

Coffee

A resident cash bar will be opened during the show, but you can enjoy some coffee breaks offered by Reed Midem, please refer to the schedule.

Conference room

The conference room is located on hall 4 on the right side of the exhibition hall.

Programme guide

The Guide will be available outside the conference room.

Cloakroom

Free and opened from 9.00 to 19.00.

Connectivity services

Free Wi-Fi is available throughout the exhibition.

Information Point

Located at the entrance of Mapic Italy, the information point will give you all good tips to finds yourself in the event.

Technical desk : Beside to information point, a special desk will help you with all your technical questions

Foodtrucks

For those who want to enjoy other food experience, we invite you to discover our foodtrucks located next to the tasting area. It is time for you to discover new flavours and network around a good meal!